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Advanced google search operators you need to know

Google search operators are special characters and commands that have the capability to deliver powerful insights to inform your content strategy, SEO audits, and more. Many tools help you with research opportunities. These could be specialty tools for finding backlinks,

visual media
How visual content can give a boost to your SEO and how to take advantage

Visual content is the new trend nowadays. In the early days of the internet, creating bulky, all-text articles was considered good enough. But now, it takes more than just words to make a good impression on website visitors and search

website speed
Silent killers that affect your website speed

Website speed is what matters the most. As a slow website kills conversions and impacts search rankings. Google stated that it is important to consider website speed when determining search rankings. Optimize your website speed. Once you get to know

ecommerce
What’s the best ecommerce platform for your business

When starting your online business, one of the biggest decisions you’ll make is choosing an ecommerce platform that will ensure scalable, long-term growth. Ecommerce platforms are how business owners of all shapes and sizes carve out a place for themselves

SEO A/B testing complete guide

A/B testing is an effective way to improve your site’s user experience and it has the ability to convert visitors to customers. While changes made to your site may impact your user’s behavior, they are also seen by search engine

subdomians
Subdomains vs Subfolders: Which Is Better for SEO & Why?

When trying to structure a website, there’s been a long-standing debate over the use of subfolders compared to subdomains, and which one is better for SEO, Does it actually make a difference? If a blog is hosted on a subdomain,

analysis
Tools you can use for SEO competitive analysis

SEO competitor analysis also known as competitive analysis works as a powerful research strategy in helping you to rank higher, get more traffic, and earn more conversions. There are many ways to do a competitive analysis for SEO, but the

SERP
A complete guide to Search Engine Result Pages (SERP)

There are millions of pages on the web, but none are more important to digital marketers than search engine results pages, or SERPs.  A SERP is simply the results page users see when they type a query into Google or

alt text
How to write SEO-friendly alt text for your images

It’s is just a way to describe what is going on in the image while actively increasing your ranking through smart, thoughtful placement of SEO keywords. In this article we’ll look at ways you can improve your image alt text