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popup notification
What is a popup notification? A definitive guide to popups

Popup notification are an amazing tool that can help grow your business in many ways when done correctly. They also come in all shapes and sizes, and it can be difficult to know which type of popup is best suited

mobie popup
Mobile popups best practices to increase conversions

Adding popups to your mobile strategy is an excellent way of getting new leads and driving sales. This is especially true as more online consumers access their favorite websites from mobile devices. Creating a popup for mobile requires slightly altering

site search
Essential site search optimisation strategies

Most of the website owners think site search as an extra added feature. They don’t care about the little bar and magnifying glass in the corner of the page. But it actually matters a lot. Site search is an integral

digital marketing
Digital marketing tips for freelancers

Digital marketing can be a powerful way to grow a business, but it’s also an additional skill that is not practiced by all freelancers.  Freelancers have to work for their clients, but they also want their work to get promoted.

Copywriting tips to boost ecommerce conversion rates

Copywriting is one of the most important marketing tools. Good copy is all about generating the right emotions to entice a potential customer to buy from you. Your copy helps people form an opinion about your brand. Therefore, it is

social media
Best social media platform for business

Social media provides targeting capability, as well as reach and scale at a lower cost than almost all other marketing channels. If you’re considering getting your business onto social media. However, it’s important to consider which platforms are right for

cookie retargeting
What is cookie retargeting?

We mainly speak about how cookies can be used for retargeting with paid advertisements. But another way cookie retargeting can increase conversions is with your campaigns (like popups, floating bars, fullscreen welcome mats, and more). When people visit your site,

website architecture
How to build your website architecture for SEO?

When it comes to search engine optimization (SEO), site architecture is foundational. It’s one of those things you really want to get right the first time around. Website structure is how your site is organized and webpages interlinked. Having a

Best tools to monitor your online reputation

Your online store makes or breaks your business’s success. A few bad reviews can drop down your sales whereas some good reviews can increase sales. Monitoring what people say about you online will help you maintain a good reputation. Monitoring