X P E R T E R I A

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mobile SEO
The ultimate guide to mobile SEO

Nowadays people spend more time on their mobile phones. The way we use the web and, consequently, it has changed SEO. Mobile SEO helps you to reach customers and satisfy their needs while enjoying the experience. Mobile SEO should always

Shopify WooCommerce
Shopify vs. WooCommerce (Tools to Succeed With Both)

Shopify and WooCommerce both are amazing platforms. When you’re just getting started, it’s important to choose the right platform so that you’ll get all the features and benefits you need. WooCommerce and Shopify are both ecommerce platforms, but they are

SEO copywriting
SEO copywriting complete guide

The biggest challenge content writers face is writing search engine optimized content and attract audience too. SEO copywriting is the process of creating well-optimized content that attracts users and allows search engines to represent your content on SERPs better. A

content analysis
Complete guide to a competitive content analysis

Competitor content analysis is an integral part of running a successful business and this holds true for online brands as well, particularly when it comes to search marketing and SEO.  While it may take quarterly or even annual studies to

crawalibility errors
Critical errors a site crawlers can reveal for your site

Website crawlers visit your site often over the life of your website. They look for new content, follow links, and collect data on your website to better understand how it serves search intent.  These crawlers might run into errors when

SEO ranking
Keys to improve your SEO ranking

SEO needs to be at the top of your priority list, if you are relying on people to find you through a Google search. Search engine optimization (SEO) determines how high a website ranks in common search engines like Google.

Google page ranking
Google page experience ranking update

Google launched its page experience algorithm update, which will see the core web vitals become ranking signals. Google says, as page experience will be one of many factors taken into consideration when ranking web pages. Everything else we know about

headless CMS
What is a headless CMS and what does it mean for SEO?

Headless CMS architecture separates back-end content functions (like creation, management, and storage) from front-end functions (like presentation and delivery). A headless CMS guarantees nothing, but allows you to do anything. In theory, this means potentially perfect SEO. Also, it has

site crawler
What is a site crawler? How does it work?

Search engines are the gateway of easy-access information, but site crawler, their little-known sidekicks, play a crucial role in rounding up online content.  Google’s site crawlers are a vital component of the SEO ranking process. If you want your website