X P E R T E R I A

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UX mistake
How to fix the top most painful website UX mistakes

The user experience (UX) is all important in the ecommerce business. An easy to use website is what is mostly liked by people. Visitors want to navigate to your site freely without any obstacles. One of the best ways to

Email marketing
Email marketing best practices for sales

While email marketing may not get the attention some newer marketing channels get, it’s still a terrific way for you to generate leads and convert more prospects for your business.  Email marketing is evolving day by day. Hence here are

featured snippets
How to optimize for Google featured snippets

In the past few years Google has been refining the way that it displays results to users. In particular, Google has been increasing the number of Featured Snippets that it displays for queries. When the featured snippet was first introduced,

alt text
How to write SEO-friendly alt text for your images

It’s is just a way to describe what is going on in the image while actively increasing your ranking through smart, thoughtful placement of SEO keywords. In this article we’ll look at ways you can improve your image alt text

Tips for boosting the speed of your Shopify website

Shopify speed depends on many factors. Without a doubt Shopify makes it easy to build a website. In the starting all new Shopify themes look shiny with super amazing loading time. But once you start customization, the speed starts to

Top 8 SEO trends for your ecommerce store

Search engine optimization (SEO) is one of the most effective ways for attracting potential customers to your website. SEO is constantly evolving, and staying on top of the latest updates can be a challenge. Top-ranking SEO performance requires attention to

inventory management
Top 10 Shopify inventory management apps

Inventory management is a critical part of running a successful ecommerce store. Your inventory management system does more than just provide an insight into what you’re selling.  Keeping track of all orders and stock levels across sales channels becomes more

SEO audit
Ways to audit your ecommerce site’s SEO

These days you can’t just build a website and expect people to find you. There are literally billions of webpages on the internet and competition is fierce. If you’re to stand any chance of attracting organic traffic you need to

products to sell
Strategies for finding your first profitable products

Finding profitable products for your niche is the hardest challenge faced by entrepreneurs. Coming up with ideas that are unique yet trendy is a bit tricky. As there is plenty of competition in the most popular product categories. Therefore, choose