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Mobile marketing tips you need to know

Mobile devices have become more efficient, more intuitive, and more common than anyone could have predicted. As smartphone use has risen, marketers have had to adapt their strategy to keep up. Those who don’t adapt will be left behind. That’s

How to increase pageviews on your site

Every business owner wants to increase pageviews on their website as it  is a key part of content marketing. It boosts your SEO, helps you engage with your audience, and gets more eyes on high-converting pages. Let’s have a look

How to create a push notification to boost traffic

To engage your audience, you’ll have to be able to capture their attention in meaningful ways and push notifications can do this for you. Fortunately, push notifications offer an effective solution. Push notifications are a way for publishers and other

What is a splash page and how to create one?

Nowadays there are many elements and features that can be added while designing websites. When creating your own website, website builders allow you to implement an abundance of web design features intuitively, helping you to think outside the box and

Best practices for your website header design

It is rightly said that first impression is the last impression is also applicable for header design as it is the first thing that gets the attention of the user when they visit the website. A well designed header plays

How to adapt SEO strategies for the zero-click search landscape

Google’s SERPs have increasingly become a one-stop-shop for users’ needs. This has led to a rise in “zero-click search”, where results pages provide enough information to save users from clicking onto any organic results at all. Zero-click search is not

SEO mistakes that can impact your search rankings

So many content marketers and bloggers are struggling to get organic traffic or even sustain their search engine rankings. Search engine optimization can help you boost your brand while increasing your site’s traffic. Quality content that is relevant to your

Website usability elements that improve your search rankings

Usability was often regarded as something that improves visitor engagement and conversions on your website and was not associated directly with SEO, the process used to improve your search engine rankings and organic traffic. Good usability depends on whether your

Ecommerce omnichannel completely explained

Omnichannel is a buzzword that you might have heard and read many times. In your sales meetings, on marketing blogs. But when the word is everywhere, it can get confusing what people actually mean by it. To make it clear,