Shopify popup app to grow your list & drive conversions

Finding the right app can become a nightmare when you have so many choices.

Having a successful ecommerce store is no longer easy these days. If you make one mistake, you will easily lose business to your rivals. Thankfully, ecommerce platforms like Shopify have a plethora of helpful applications to make you stand out from the crowd. 

According to statistics, popups convert at greater rates than any other call to action. Shopify is well-known for its enormous app treasure compared to any competitors. You can find over 100+ different popup apps in Shopify App Store. So which one could make the most profitable to your store? We know that choosing the right app can be daunting. Hence, here are some amazing pop ups. Let’s dive into them in detail.

Why do popups matter?

Before diving into the whole app choice process, let’s tackle a major question first. Why are popups such a big thing in the Shopify community? It all starts with email marketing.

According to Shopify, email marketing is one of the main levers you should consider adding to your marketing strategy. But email marketing means you have to be able to collect email addresses in the first place. That’s where pop ups come into play. A lot of studies show that they are the surest way to build an email list.

In fact, popups work so well that they’ve become a standard: About 50% of Shopify stores use popups.

When should you use a popup?

These numbers might make you think that creating a Shopify pop-up is always a good idea. In fact, it’s not. Before jumping into an app and starting to create a modal, it’s worth asking yourself a few questions:

• Have you already set up and configured an email service provider?
• Have you created an automated email sequence, or at the least, are you sending out newsletters?
• Do you have enough traffic to collect emails? (For reference, popups convert, on average, 3.75% of visitors into subscribers, so if you get fewer than 1,000 visits/day, it isn’t worth breaking your neck over.)

If your answer was yes to these three questions, then it’s time to take the next step. If your answer was no, you’d better secure your email marketing basics before creating your first popup.

Best Shopify popup apps

1. OptinMonster

OptinMonster is a premium lead generation software and hands down your best bet for a Shopify popup app. This tool comes with everything you need to grow your email list, drive MORE conversions, and generate HIGHER sales.

Here’s how it works: Everything starts by choosing one of your campaign types. OptinMonster offers you a variety of popups to choose from, including:

• Lightbox
• Floating bar
• Slide-in
• Fullscreen
• Spin-to-win-wheel

From there, you can select any of OptinMonster’s 100+ templates. These are all mobile-friendly, responsive, and designed to give you back more hours in the day. Once you’ve selected the template, you’ll be taken to the codeless drag and drop visual builder. This allows you to add or remove features with a drag and a drop. This would include things like:

• Images
• Videos
• Call to action (CTA) buttons
• Countdown timers
• Custom HTML
• And much more.

Plus, you can use the inline text editor to modify any element of your campaign. Simply highlight the text you want to change, and make the modifications directly in the builder. This gives you 100% control over the message, look, and style of your popup.

From there, you’ll be able to determine where, when, and to whom your campaign appears. That’s thanks to OptinMonster’s advanced targeting rules. These include everything you’d expect, like page-level targeting, scroll-depth triggers, and so on. But here are a few more popular options when it comes to advanced targeting:

• Exit-Intent Technology: Recover abandoning visitors and carts at the moment people are leaving your website.
• Referrer Detection: Personalize the user journey by showing campaigns based on the 3rd-party sites people are coming from.
• MonsterLinks™: Boost conversions by transforming all of your offers into clickable links or buttons.
• OnSite Retargeting®: Engage returning visitors by displaying fresh campaigns they’ve never seen on your site before.

Finally, you’ll be able to easily integrate OptinMonster with the world’s most widely-used email service providers (ESPs). In just a few clicks, you’ll be able to send new leads to the mailing list of your choosing. This helps you automate your email marketing strategy to generate more revenue over time.

Some Key Features

• Drag and drop builder
• No coding required
• Fast installation
• Mobile-friendly templates
• Advanced targeting rules and triggers
• Integrates with ANY email provider
• And much more

2. PushEngage

PushEngage is the world’s best push notification software on the market. So you might be wondering, “What’s it doing on a list for the best Shopify popup app?” Push notifications are small messages that appear on your subscribers’ browser even when they are no longer on your site.

It’s a specific type of popup that helps bring users back to your Shopify store. But there are a few benefits to using these types of notifications:

• Get MORE Subscribers: Push notifications don’t ask for personal information, so you get more people signing up in less time.
• Boost Conversions: Send specific users to high-converting landing pages for higher conversions.
• Drive MORE Sales: Recover abandoned carts, cross-sell, or make product recommendations directly to your audience.

PushEngage lets you accomplish all of the above and more. It also helps you automate “drip” series, which is a collection of notifications automatically sent to your new subscribers. This guides your new leads down a sales funnel so you can have a more effective marketing platform. Other features include A/B testing, notification scheduling, a powerful analytics dashboard, and much more.

Key Features:

• Direct access to your audience
• Automated “drip” campaigns
• Notification scheduling
• Audience segmentation
• Link tracking (with UTMs)
• A/B testing
• And much more.

3. Poptin Popups

This builder lets you create stunning popups in just a few minutes. Poptin is a Shopify app that focuses on helping you grow your email list, sell more products, and reduce cart abandonment. It also comes with advanced targeting rules that you can use to show your offers at just the right time in your customer’s journey. Some of these targeting rules include:

• Scroll depth
• Exit-intent
• Time-delay
• Country
• And more

Finally, Poptin gives you a powerful analytics dashboard. That way, you can understand which campaigns are resonating with your audience and which ones need more work.

Key Features

• No coding required
• Easy setup and installation
• Multiple templates
• Analytics dashboard
• A/B testing
• And much more

With Poptin popups you can:

• Create stunning email popups and exit Intent pop ups with our popup builder. Grow your email list and convert more visitors Into sales.
• Create pop ups, exit intent offers, announcement bars, spin the wheel, form, email pop ups in minutes with drag & drop. No coding required.
• Integrate newsletter pop ups to your emailing system or CRM + Get your subscribers into your Shopify’s Customer tabs at the same time.

4. Woo Spin Popups: Wheel Popups

This popup app focuses on adding a bit more fun to your site.These pop ups are like OptinMonster’s spin-to-win wheels. They allow you to give EACH customer a unique coupon at checkout. These are discounts that can only be used once and can never be reused.

Woo spin popup is helpful when you’re just starting out and might not be able to afford a site-wide sale for an unlimited number of customers. Plus, this tool has an impressive A/B testing feature. That way, you can figure out which style of spin-to-win wheel gets the most engagement from your audience.

Finally, you’ll be able to recover more abandoning visitors with Woo Spin’s exit-intent trigger. By presenting a coupon in the form of a game as users are leaving your site, you’ll be able to grow your list and get higher conversions in no time. Moreover, with Woo spin pop ups you can:

• Forget boring pop ups that don’t convert, Boost your store subscribers experience with WooHoo spin to win email popups & Email/Sms opt-ins.
• Sell and convert with our highly-engaging popups games that have proven to engage customers with discount pop ups for email marketing.
• WooHoo Exit Intent, gamification Email capture. Awesome Spin Wheel popup game with A/B Testing Exit Popups, wheelio discounts Pop ups.

Key Features

• Smart triggers
• Custom images
• Real-time analytics
• Mobile-friendly
• Unique coupon codes

5. Privy

It is a well-known popup builder on the market. It’s a standalone SaaS product, like OptinMonster, and also comes as a convenient Shopify app. This app comes with all the tools you need to get higher conversions, automate your email marketing, and even boost SMS marketing efforts. Privy has over 100 pre-made templates that you can use to start creating pop ups fast. They also have other optin campaigns, such as:

• Floating bars
• Spin to win wheels
• Overlays
• Cart savers
• Flyouts

Moreover, this app is powerful, flexible, and a good option for people who are just getting started.One thing to keep in mind, though, is that this software can get expensive as you scale. Paid plans start at $15/month for every 1,000 contacts you add to your list. While that will work for some users, others might find it gets expensive.

With a pricing plan like Privy, they’d need to pay nearly $30 MORE than they paid the previous month. Again, Privy is a powerful tool. But you’ll want to bet on your own success and plan your budget accordingly. Also, with Privy you can:

• Collect more contacts using our popup templates. Add a spin-to-win wheel to your website to incentivize email sign-ups and SMS opt-ins.
• Convert sales from your Email & SMS list. Send product announcements, brand newsletters, coupon codes, save abandoned carts, and much more.
• Use Email & SMS to notify your customers about new items. Send follow-up reminders to drive repeat sales and suggest shopping cart add-ons.

Key Features

• Pre-made templates
• Customizable pop ups
• Targeting rules like exit-intent
• Automated A/B testing

6. OptiMonk

OptiMonk helps more than 40,000 ecommerce stores increase conversion rates and generate more revenue using laser-targeted popups. It’s an easy-to-use platform for creating personalized pop ups that convert 2X better than generic untimely onsite messages. This tool comes with all the bells and whistles you’d expect from a popup tool.

It has a drag and drop builder, so you don’t need any coding experience. Plus, it has many advanced targeting rules to make sure you display the campaigns at the right times across your site. OptiMonk also helps reduce cart abandonment, which is one of the biggest problems shared by all ecommerce store owners. 

This app does have a free plan available, but you might find it limiting if you get more than 3,000 campaign views per month. Some of the amazing features are:

1. Create high-converting popups with ease

Win your customers’ hearts with beautiful pop ups designed to maximize your conversion rates. It offers:

• 300+ visually stunning popup templates for desktop and mobile visitors
• Seasonal templates for Christmas, Black Friday, Valentine’s Day, Super Bowl Sunday, Back to School & more!
• Flexible Drag-and-Drop Editor
• Any popup type: Full-screen Popups, Side Messages, Sticky Bars, Gamified Popups, Teasers, Embedded Content.
• Any campaign goal: Exit Intent Popups, Email Popups, Messenger Popups, Upsell Popups, Discount Popups, Free Shipping Bars.
• Gamified popups: Lucky Wheels, Scratch cards, Pick-a-gift Popups.

2. Sell more by treating every visitor like an individual

Target each visitor segment with timely fully customized messages that make them feel like you’re speaking directly to them. Make your messages personal with:

• 30+ intelligent targeting and triggering options
• Customized popups for each visitor segment with the help of Dynamic Text Replacement
• Product Recommendations: Encourage visitors to purchase by displaying items they’ve viewed before, or recommend top products for your visitors on a popup.
• Logged-in User Trigger: Create personalized messages for new and returning visitors with our Logged in user trigger.
• Smart Display: Detect when your visitors are logged in to Facebook and automatically show the Messenger experience to them.

3. More powerful features for Shopify stores

• Product Element: Seamlessly embed product images and information from your Shopify store directly into your popups.
• Auto Coupon Redeem: Boost your Coupon Redemption Rate by automatically inserting the coupon code in the order form after the visitor claimed it in a popup.
• Multi-step Popup Campaigns. Increase subscriptions by breaking your campaigns into engaging step-by-step popups.
• Recart integration: Make the most out of Facebook Messenger marketing by combining OptiMonk with Recart.
• Assisted revenue: Track exactly how much $$ can be attributed to your popup campaigns.
• A/B testing: Create unlimited versions of your campaign and track which changes result in more conversions!
• Integrate with any tool of your choice: Newsletter Tools, CRM, CMS, Messenger, or SMS Marketing.

7. Popup | Email Popup & Signup

This Shopify app that lets you add custom sales, email, and newsletter popups across your store. Pop up app lets you distribute discount codes, coupons, and other special offers to your site’s visitors. It also allows you to grow your email list or display general notifications to your audience.

Moreover, this app comes with pre-built templates so you can get started quickly. From there, you can create automated triggers to show this popup at just the right times for the highest conversions possible. Finally, this Shopify app integrates with many of your favorite marketing tools. That makes Popup a good addition to any marketing stack already in motion. With Pop up app you can:

• Reduce cart abandonment with pop ups. Create an exit intent popup, a discount popup, special offer pop ups with a coupon to copy on click.
• Collect subscribers with email pop ups, sign up pop ups, newsletter pop ups, promotion popup, or mailing list popup & sync with Mailchimp.
• Catch attention with an announcement popup for flash sales or a promotion. Create coupon pop ups or sales pop ups for seasonal campaigns.

Key Features

• No coding required
• Set up in minutes
• Multiple campaign types
• Pre-built templates
• Powerful targeting rules

8. SmartPopup: Promotion Popup

SmartPopup is a Shopify app that helps you reduce cart abandonment and promote other announcements across your store. It allows you to build popups quickly and target them to the right portion of your site’s traffic.

While you can build a variety of different types of popups, you might find this tool a bit more limited than other options on the list. That’s because SmartPopup is more stripped-down, but it can still be effective for beginners. As for using the targeting rules, you’ll be able to show users popups:

• On the homepage
• And on all pages
• On cart pages
• When a customer first visitors the store
• When a customer actively leaves the store

Promotion Popup is an awesome app that helps you to increase the conversion rate. With this app you can reduce abandoned carts and promote all significant events of the store to customers.

What can the App do?

You can create popups or special offers and show them anywhere on your website

• Show Offer on Home page
• Show Offer on all pages
• Also, Show Offer on the cart page
• Show Offer when a customer visit the store
• Show Offer when a customer try to leave the store

You get 100% control over the pop up with customizing ability,and enabling or disabling popup on mobile device power. You can use it to target customers, increasing effectiveness of your promotion campaign. 

It empowers you to show popups for specific customers on your email list, or customers with specific products or specific numbers of products. This option can be leveraged for upselling and cross-selling. Also, this app supports many types of popup:

• Newsletter Popup
• Video Popup
• Coupon Popup
• Countdown Popup
• Product Popup
• Automatic Discount Popup – NEW

9. Upsell, Discount, Email Popups

This Shopify app is also known as “Getsitecontrol”, it is a tool that you can use to grow your list and drive sales. This tool helps you create campaigns for:

• Email subscription popups
• Promo banners
• Free shipping bars
• Surveys
• Age verification pop ups

Then you can choose where, when, and to whom you display these pop ups with its powerful targeting rules. Plus, Upsell, Discount, Email Popups by Getsitecontrol integrates with many of your favorite tools. These include Mailchimp, HubSpot, Google Sheets, Klaviyo, and many others.

Upsell, Discount, Email Popups app will help you quickly create email subscription popups, promotional banners, free shipping bars, surveys, age verification pop ups, upsell messages, coupon boxes. Use it to boost sales, grow your mailing list, prevent abandonment, collect insights and increase your AOV. Zero technical knowledge required. With this amazing app you can create:

• Email capture newsletter popup
• Exit intent discount pop up
• Upsell & gift cards pop up

Some key features of Upsell, Discount, Email Popups are:

• Pre-made templates
• Cart abandonment popups
• Survey popups
• Easy to install

Wrap up

There are various solutions open to Shopify users who choose to use pop-up ads. The approach can be a powerful weapon for increasing traffic, purchases, and eventually revenue. All of these Shopify applications come with a lot of benefits and great features.

Unfortunately, there’s no one-size-fits-all app for popups. As one of your websites’ most important conversion rate tools, it’s worth spending some time on before making a decision.