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If you’ve recently started selling products, you might be wondering, ‘What is a SKU’? A SKU helps to track a specific product. But what you might not know is how it works behind the scenes.
SKU numbers are assigned to all of your items and allow you to organize your products easier. They’re great for your own product management, but they also have advantages for your customers.
Inventory tracking with SKUs is important for any business that sells products. Setting up inventory tracking correctly is crucial, and this begins with the correct setup of SKUs for your products. Let’s study SKU numbers in detail.
A SKU is known as Stock Keeping Unit, it is a unique number used to internally track a business’ inventory. SKUs are alphanumeric, and should provide information on the most important characteristics of a product price, color, style, brand, gender, type, and size, for example. This information in the SKUs should also be placed in order from important to least important or in other words, the most needed information to the least.
Retailers use SKUs to track their inventory and sales, which can provide analytical data that are beneficial to have in order to develop relationships with your vendors and customers. But, remember: Each retailer won’t be tracking the same thing — so it’s important that you examine your business’ specific needs before you create your SKU architecture. So, how do you create a SKU architecture for your business? Follow these simple steps:
1. Ask yourself about the size of your stock: If it’s minimal, you may want to create an architecture that tracks customer type, such as adult, babies, kids, etc. If your stock is on the larger side, you may want to continue to break down the product’s traits after customer type to provide additional details on the product, like this: type > gender > size
2. Ensure the number sequence is unique: If your SKUs mirror something such as a manufacturer SKU or were duplicated for different products, you might be prevented from accurately tracking your inventory. Here are a few things to remember for your naming pattern:
3. Keep the customer in mind: You’ll also want to remember what’s important to your customer about your merchandise. Do customers frequently ask about color? If so, you’ll want to keep the number that represents color at the beginning of your SKU so you can quickly provide your customers with the information they desire.
4. Choose your inventory system: If you use a point-of-sale system, most will allow you to create a SKU architecture within it. If you don’t have one and have a smaller inventory, you can actually create it by hand and on an as-needed basis. Or, you can use an online generator such as Primaseller or TradeGecko to help with the process.
1. Track Inventory Accurately
Since SKUs are used to track product traits, they can be used to ensure your inventory is accurately tracked overall. This leads to one of the most important traits to track: availability. When you can continuously keep track of your products’ statuses, your SKU architecture can help you pinpoint when exactly to order new products so your merchandise never goes out of stock. This is referred to as a retailer’s “reorder point.”
And, most importantly, with accuracy comes efficiency and productivity. When you can keep track of your products in real time, it can help you better understand the evolving needs of your business.
2. Forecast Sales
When you can keep accurate numbers on your inventory, SKUs also help to forecast sales so you can anticipate your business’ needs. As a result, you can more easily keep your products in stock, which in return designates you as a reliable merchant to your customers and even vendors.
But it’s important to note first that when using SKUs to forecast sales, you’ll want to be more strategic before completely eliminating slow sellers from your stock. Some of your important customers may still want those products — and if you stop selling them, they may take their business elsewhere.
3. Make the most out of your biggest profit generators
Again, your SKU architecture can help you understand what your business’ most sought-after items are — and the least desired ones, too. Aside from knowing when to reorder and which items to take out of the inventory, did you know you can get even more creative with your highest-selling items — and maybe get them out the door faster?
By knowing what your business’ biggest profit generators are, you can make strategic product displays, ensure they’re easily accessible on your online store’s landing page, and it goes without saying, keep them always in stock.
4. Boost customer loyalty and satisfaction
Since SKU architectures can be used to anticipate reorder points, you can help your customer always find the product they sought out to purchase. And when you’re able to track reorder points, you can create a shopping experience with minimal out-of-stock statuses — which can result in an increased brand loyalty and satisfaction among shoppers. Plus, when a product actually becomes out of stock, your customers might be more willing to be patient rather than taking their business elsewhere.
5. Offer customers new suggestions
If you’re tracking multiple product characteristics through your SKU architecture, this type of information isn’t only limited to stock and sales analysis, it can also be applied on the sales floor. If a product is out of stock, you can use your SKU knowledge to direct your customer to a similar product.
This can be utilized online, too. Think of all the shopping websites you visit. When you click a certain item, the page usually includes similar items you may like. This is likely done through a retailer’s SKU architecture — where they’ve applied an algorithm to provide suggestions with similar SKU features.
If you’re going to use SKUs, their management is incredibly important. SKU management allows you to analyze the cost of carrying each product so you can be sure that every piece of inventory meets the financial objectives of the business.
When done well, SKU management allows you to optimize your inventory levels and purchasing (and increase revenue). If done poorly, you have high inventory holding costs and less available capital. You can manage SKUs manually or you can take an automated approach.
If you go the manual route, you need to calculate two metrics — SKU ratio and sales ratio — and then compare them.
That whole process may seem a little tedious, but don’t worry, you can automate SKU management. Automating your SKU analysis reduces costs and improves the accuracy of your data.
To automate the process, you want to leverage POS systems with integrated inventory management and other tools like bar coding. Using software to manage your inventory allows you to electronically track items in real time and automatically update inventory. In addition, built-in analytics help you create more efficient purchasing processes and more effective sales and marketing strategies.
Making your SKU sequence of characters is up to you, but it would take quite a bit of time to type up all of the SKU numbers every time you have a new product. This is particularly true for large stores. Therefore, a SKU generator makes meaningful SKU numbers without you having to think about them.
Manually created SKUs may work fine, but even smaller stores should avoid them. Here are some of the main reasons/benefits you would utilize a SKU generator:
1. QuickBooks Commerce Product SKU Generator Tool
TradeGecko is now known as QuickBooks Commerce. This SKU generator tool generates and assigns SKUs for all your items and product variants. A solid SKU categorization through this tool facilitates stock transparency. It helps to handle inventory with SKUs, track your inventory levels, set reorder points, and indicate when a fresh purchase order requires to be made.
Features:
Benefits:
Installation: It is lightweight and straightforward to install.
Pricing:
Support: They offer technical support, for free, to all users.
2. Zoho Free SKU Generator Tool
Zoho SKU generator tool helps keep product naming steady, all-inclusive, and effortless to remember, even if you have a large-sized list of products in your inventory. When making SKUs for a giant company like Amazon, completing a Google search for a free SKU generator is the likely option. With this approach, you can import files of products to make your SKUs automated.
Features:
Benefits:
Pricing: Free
Support:
Zoho provides a full suite of products such as CRM software, business email, and also enable invoicing; however, these are all paid tools. So, if you utilize any of those, you get direct customer support right through email. Conversely, you need to connect with the Zoho team for the free tools if anything goes wrong, but you cannot expect the same level of support as using the paid products.
3. WooCommerce Product SKU Generator Tool
This tool necessitates WooCommerce 3.0.9 or newer to generate SKUs for various products, variations, or both when the products are enabled for publishing or updates.
You can create SKUs for external or parent products through the product’s slug or ID.
For instance, a product with the slug wp-casual-jeans can have an SKU of wp-casual-jeans or 282 as per the product ID. This SKU will be created any time the product or that item is enabled.
If the product involved is variable, the plugin can create and automatically generate SKUs for the product variations if needed. Variation SKUs can either affix attribute slugs or variation IDs for every variation right to the parent SKU.
Features:
Benefits:
Installation: Active installations: 10,000+
Pricing: Free
Support:
The developer SkyVerge will answer your queries by the WordPress plugin forum. You can also easily connect by sending an email to the developers by its web portal.
4. SKUGen Product SKU Generator Tool
The SKUGen Product tool enables you to generate SKUs by selecting a blend of codes created automatedly, using your product’s data. The SKUGen app is, at present, the only application on the Shopify App Store that enables SKUs for you swiftly and steadily.
It enables the procedure by creating unique SKUs for various products and their variants. You also get preferences to set the defined rules for your SKU numbers, including product abbreviations, prefixes, automated numbers for individuality, and much more. You can also create an SKU from the list of your items in Shopify.
Features:
Benefits:
Installation:
The application is easily accessible and obtainable on the Shopify App Store.
Pricing:
It is free to install but has additional charges.
Support:
Customer support is enabled by the Shopify dashboard when you are operating the SKUGen section. You can even contact them through a phone number or email on their web portal.
5. The Auto-SKU Generator Tool from BigCommerce
The Auto-SKU Generator is a tool from BigCommerce to assist you in swiftly generating and allocating SKUs for product variants. It can save your time, efforts and enable you with unique SKUs. Once you have created product SKUs, you can fill in the inventory manually or utilize the import/export tool to increase efficiency levels.
Features:
Benefits:
Installation: You can find the details at the BigCommerce help centre.
Pricing: Free if you have a subscription to BigCommerce.
Support:
BigCommerce customer support is offered with a chat box, forums, social media channels, email, and a phone line.
6. MageCloud SKU Auto Generator Tool
The tool automatically generates SKUs for different products that are physically created through Magento’s administration. The extension is precise for stores that do not have set SKUs coming from their external suppliers. It comes in the form of enterprise and community editions.
Features:
Benefits:
Installation:
It offers a 1-click installation. You just need to create an account with MageCloud.
Pricing: Free
Support: For any queries on the functionalities or support, you can email them with details.
7. Primaseller SKU Generator Tool
Primaseller is effortless and trouble-free to use Inventory management software, which enables SKUs on online and retail channels. The free online SKU Generator tool from Primaseller easily creates SKU codes and manages your inventory effectively.
Features:
Benefits:
Pricing: Standard version costs Rs. 3000 per month.
With this SKU generator tool, you can create a tailored SKU quickly. Then, repeat the process for your complete catalog to create a comprehensive list. Once you have entered the applicable data for all products, you can easily export the list in the form of a CSV to further utilize as you want.
You can utilize the applicable codes to upgrade the Shopify dashboard and other platforms for optimized inventory management procedures.
Features:
Benefits:
Pricing:
Support: A chat box is available for direct support.
You need to start the process of creating a SKU architecture that allows you to manage your business’ inventory effectively while understanding how to grow and adapt to the ever-evolving needs.
The SKU for the inventory of a business needs to be simple to understand. A typical SKU will have the first part used for product grouping and the other part for a unique value, such as the date.