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business website
How to make a business website, with expert insight

Having a good website is essential nowadays. Depending on the type of business you operate, you’ll need to decide on a couple of things first before creating a website. When it comes to building your website, there are two methods

copywriting
Content writing vs SEO copywriting – complete guide

SEO content and SEO copywriting are two different worlds and serve their individual purposes. One similarity is, they both help you push your business high. Both SEO content writing and copywriting have to do with the words on the page,

marketing automation
Complete guide on marketing automation

Marketing automation helps you to identify potential customers, automating the process of nurturing those leads to sales-readiness.  It automates actions that bring prospects to the point where they can be directly approached by the sales team with the aim of

image optimization
Must know some important image optimization tips

Image optimization is an art that you want to master. From attracting shoppers perusing Google images to reducing site load time, image optimization is an important part of building a successful ecommerce website, since your product photography is a cornerstone

seo content
SEO content creation complete guide

Without SEO your content may be lost somewhere on page 50 of the search results; and we all know traffic on those pages is less than satisfactory. Creating content not only helps your leads get to know your business, but

chrome extension
Some best chrome extensions for work

The best Google Chrome extensions can make your experience with the most popular web browser even better. After all, Chrome already offers swift performance, a clean interface and easy syncing with mobile devices. But good extensions can offer even more.

online retail
Things that will shape online retail

We can see massive growth in online retail,  influencer marketing, and even advancements in augmented reality shopping experiences. With every passing year, it not only continues to grow, but also continues to amaze us with the developments in technology and

vertical market
What is a vertical market – A complete guide

A vertical market, also referred to as a “business vertical” is a term used to describe a specific industry or market that focuses on a particular niche.  Vertical markets are a great way to expand your business. Going after more

email segmentation
What is Email Segmentation & How Does It Work?

If you don’t do email segmentation, you currently have one big list of emails. And an email’s effectiveness comes down to being sent to the right people. Also, If you do email segmentation, you could have dozens of lists of